Shruti Sarita is the perennial flow of art and music. It is expressed in its logo in the form of a haṁsa or the swan that lives in Mansarovar, meaning the Lake of the placid Mind. This swan is believed to pick the pearls of nectarine dew, very much like the musician plucks a swara or sura meaning a musical note from the Nāda, the Sound-Space. The swan also denotes the flow of prāṇa as one's breath. The swan, which looks like the letter 'S' denotes 'sā', the first note of the Hindustani classical music. 'Sā' stands for inclusion, harmony and oneness of all the phonemes of sound, or shruti ; the whole spectrum of colours and the forms of light; and all the streams of spiritual practices, sādhanā, flowing as a unified stream, saritā, into Mā Saraswati, the Goddess as music, art and learning. The swan is also Her divine mount, clearly denoting Her Presence. The maroon beak of the Swan denotes expression of the beauty and beatitude of the Nāda Brahman, the Supreme Divinity, as the ripples of art and music. This is the core purpose and offering, sādhanā-sevā, of Shruti Sarita.
